Experiential Marketing: Consumer Behavior, Customer Experience and The 7Es by Wided Batat
English | January 28th, 2019 | ISBN: 1138293164, 1138293156 | 302 pages | EPUB | 5.14 MB
All posts tagged Customer
Experiential Marketing: Consumer Behavior, Customer Experience and The 7Es
Experiential Marketing: Consumer Behavior, Customer Experience and The 7Es by Wided Batat
English | January 28th, 2019 | ISBN: 1138293164, 1138293156 | 302 pages | EPUB | 5.14 MB
Customer-Centricity : The New Path to Product Innovation and Profitability
Customer-Centricity : The New Path to Product Innovation and Profitability by Josep F. Valls Giménez
2018 | ISBN: 1527515877 | English | 158 pages | PDF | 2 MB
The Customer-Driven Playbook: Converting Customer Feedback into Successful Products
The Customer-Driven Playbook: Converting Customer Feedback into Successful Products by Travis Lowdermilk
English | 20 Jun. 2017 | ASIN: B073234PVW | 254 Pages | AZW3 | 2.91 MB
Despite the wide acceptance of Lean approaches and customer-development strategies, many product teams still have difficulty putting these principles into meaningful action. That’s where The Customer-Driven Playbook comes in. This practical guide provides a complete end-to-end process that will help you understand customers, identify their problems, conceptualize new ideas, and create fantastic products they’ll love.
The Customer-Driven Playbook: Converting Customer Insights into Successful Products (Early Release)
Travis Lowdermilk, Jessica Rich, "The Customer-Driven Playbook: Converting Customer Insights into Successful Products"
English | ISBN: 149198127X | 2017 | PDF/EPUB/MOBI | 90 pages | 5 MB/4 MB/7 MB
Many product developers wish they could work more like a startup, with small, nimble teams capable of making quick decisions. But for those working in large organizations, pivoting swiftly to capture new business opportunities is easier said than done. That’s where this practical guide comes in.
