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All posts tagged Strategy

Industrial Organization: Competition, Strategy and Policy


Industrial Organization: Competition, Strategy and Policy by Dr John Lipczynski
English | 23 Jun. 2017 | ISBN: 1292121718 | 880 Pages | PDF | 10.98 MB

Industrial Organisation: Competition, Strategy, Policy provides a thorough treatment of the core concepts and theories underlying the economics of industrial organization.

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Operations Strategy


Operations Strategy by Prof Nigel Slack
English | 1 May 2017 | ISBN: 129216249X | 520 Pages | PDF | 9.74 MB

Now in its fifth edition, this clear, well-structured and interesting text offers insight into the more advanced topic of Operations Strategy. Building on concepts from strategic management, operations management, marketing and HRM, this text encourages a thorough understanding of Operations Strategy in a variety of businesses and organisations. Ideal for Advanced Undergraduate and Postgraduate students, this book builds on concepts from Strategic Management, Operations Management, Marketing and HRM to give students a comprehensive understanding of Operations Strategy.

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Marketing Strategy and Competitive Positioning, 6th edition


Prof Graham Hooley, "Marketing Strategy and Competitive Positioning, 6th edition"
English | ISBN: 1292017317 | 2017 | 584 pages | PDF | 14 MB

Marketing Strategy and Competitive Positioning 6e deals with the process of developing and implementing a marketing strategy. The book focuses on competitive positioning at the heart of marketing strategy and includes in-depth discussion of the processes used in marketing to achieve competitive advantage.

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Crafting and Executing Strategy: Concepts


Crafting and Executing Strategy: Concepts by Arthur A. Jr. Thompson
English | 1 Mar. 2017 | ISBN: 1259899691 | 449 Pages | PDF (True) | 20.98 MB

Best Selling Strategy Title. Concepts Only Version. Set up a Custom Case pack using only the cases you’d cover in your class using CREATE.

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Strategy: Theory and Practice


Strategy: Theory and Practice by Stewart R Clegg
English | 2017 | ISBN: 1446298280, 1473938457 | 616 pages | EPUB | 8,5 MB

Updated to bring the material in line with the topical and contemporaty ideas and debates on or about strategy and catering to students and their diverse learning styles, the second edition is an easy to use tool allowing students to switch from web resources to the print text and back again, opening windows on the world of strategy through cases that are vibrant and engaged, digital links that allow them to explore topics in more detail and video and other media that encourage relating theory to practice.

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