House Beautiful USA – September 2017
English | 132 pages | True PDF | 33 MB
Essentials of Services Marketing, 3e, is meant for courses directed at undergraduate and polytechnic students, especially those heading for a career in the service sector, whether at the executive or management level. It delivers streamlined coverage of services marketing topics with an exciting global outlook with visual learning aids and clear language. It has been designed so that instructors can make selective use of chapters and cases to teach courses of different lengths and formats in either services marketing or services management.
Industrial Organisation: Competition, Strategy, Policy provides a thorough treatment of the core concepts and theories underlying the economics of industrial organization.
For Principles of Marketing courses that require a comprehensive text.
Take leather crafting into the 21st century with this complete guide that marries traditional skills to the latest CNC and 3D printing technologies. Learn how to start making your own leather creations with traditional tools, and then take them to incredible new levels with digital design techniques. Leatherworking is one of humankind’s oldest skills and remains a fun and exciting way to make great-looking wearables, accessories, and cosplay items. 3D printers and even hobbyist-class CNC machines have created fantastic new opportunities for new directions in this popular hobby. The book is perfect for makers new to leatherworking, as well as experienced leatherworkers who want to understand how to integrate new digital fabrication tools into their workbench. Written by an experienced leatherworker and programmer, this is a resource that makers will turn to again and again.
By taking you through the development of a real web application from beginning to end, the second edition of this hands-on guide demonstrates the practical advantages of test-driven development (TDD) with Python. You’ll learn how to write and run tests before building each part of your app, and then develop the minimum amount of code required to pass those tests. The result? Clean code that works.
Roughly inspired by the human brain, deep neural networks trained with large amounts of data can solve complex tasks with unprecedented accuracy. This practical book provides an end-to-end guide to TensorFlow, the leading open source software library that helps you build and train neural networks for computer vision, natural language processing (NLP), speech recognition, and general predictive analytics.
Create and publish your own interactive data visualization projects on the web-even if you have little or no experience with data visualization or web development. It’s inspiring and fun with this friendly, accessible, and practical hands-on introduction. This fully updated and expanded second edition takes you through the fundamental concepts and methods of D3, the most powerful JavaScript library for expressing data visually in a web browser.
Do you want to build mobile games, but lack game development experience? No problem. This practical guide shows you how to create beautiful, interactive content for iOS and Android devices with the Unity game engine.
Although interest in machine learning has reached a high point, lofty expectations often scuttle projects before they get very far. How can machine learning-especially deep neural networks-make a real difference in your organization? This hands-on guide not only provides the most practical information available on the subject, but also helps you get started building efficient deep learning networks.
With Arduino, you can build any hardware project you can imagine. This open-source platform is designed to help total beginners explore electronics, and with its easy-to-learn programming language, you can collect data about the world around you to make something truly interactive.
Welcome to Scientific Python and its community. If you’re a scientist who programs with Python, this practical guide not only teaches you the fundamental parts of SciPy and libraries related to it, but also gives you a taste for beautiful, easy-to-read code that you can use in practice. You’ll learn how to write elegant code that’s clear, concise, and efficient at executing the task at hand.
Learn the essentials of the Spring Boot microframework for developing modern, cloud-ready JVM applications and microservices across a variety of environments. With this practical book, you’ll learn everything you need to know to get started working with Spring Boot.
Animated Performance shows how a character can seemingly ‘come to life’ when their movements reflect the emotional or narrative context of their situation: when they start to ‘perform’.